1. The poster is not a piece of art, therefore rough looking drawings do not matter! the whole concept of designing a poster is to sell tickets and grab a viewers attention, not making it look like a masterpiece! (to the right, a rough plan of a poster)
2. Make the title BIG…
your poser should convey the title and genre in a glance. Don’t use fonts or colours that stop the title from popping out, make it readable in a glance.3.Follow the conventions...
Make sure the poster has aspects of the film involved to create a sense of what the viewer will be viewing whether this is a horror, comedy, sci-fi or anything else! e.g Sinister
4. Be bold…
go for a single, strong, clear genre image that somehow conveys the central idea, conflict or problem – it does NOT need to feature your actors or locations verbatim, just evoke a sense of what your story is. But it must be well executed.
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